💡 Crowdfunding for Startups
Securing funding is one of the biggest challenges faced by early-stage startups. Fortunately, crowdfunding has emerged as a powerful and democratic alternative to raise capital, test ideas in the market, and build a community of supporters from day one.
🚀 What Is Crowdfunding?
Crowdfunding is a funding model where a large group of people (the “crowd”) contribute financially to support a project, idea, or business — usually through online platforms.
It is a way to validate your concept in the real market, attract followers, and secure your first customers or investors.
🧭 Types of Crowdfunding
There are four main types of crowdfunding, each with different goals and returns:
- Reward-Based
Supporters receive non-financial rewards in return — a product, service, thank you note, or experience.
👉 Example: Kickstarter, Indiegogo. - Donation-Based
People donate money without expecting a return. Common for social, cultural, or environmental causes.
👉 Example: GoFundMe, PPL Social. - Equity-Based
Investors receive a share of ownership in the company. Ideal for startups looking to raise capital without traditional venture funds.
👉 Example: Seedrs, Republic, Crowdcube. - Lending-Based (Peer-to-Peer Lending)
Lenders provide capital expecting to be repaid with interest.
👉 Example: Raize, Mintos.
📈 Why Choose Crowdfunding?
- Market validation for your product
- Free visibility and marketing
- Building a community of brand ambassadors
- An alternative to traditional venture capital
- Flexibility and fast access to capital
❓Have an innovative idea and want to launch it with collective support?
We can help you design your campaign, choose the right platform, and secure the funding you need.
📧 Contact us: comercial@theventurebuilder.pt